During the 2010 Social Business Summit, Karen McGrane from Bond Art + Science discussed how user experience will make or break social business. Karen is a Senior Partner at Bond Art + Science, and in her talk at the summit, she discussed how user experience design determines whether people will change their behavior and adopt a new way of working. If you’d like, you can download Karen’s slides from her talk.

Request an invitation to the 2011 Social Business Summit, and join us in Austin, London, Sydney, or Singpore. If you’d like to learn more about Social Businesss Design, you can request our whitepaper.