Youth marketing is one of those disciplines that seems to be perpetually plagued by a litany of common misconceptions, the most egregious of which is that in order to engage the youth consumer all a brand needs to do is start a Facebook page and then supplement it with an occasional Tweet.
Location: London
Speakers: Lee Bryant, Headshift | Dachis Group Managing Director
Interaction 2011 is a focused intranet conference based in London that brings together some of the world’s best intranet speakers. It is open to Intranet Managers, Communications, HR and IT professionals as well as anyone with a keen interest in intranets. Learn about social intranets, intranet governance, mobile intranets and much more!
Headshift | Dachis Group [...]
Location: Phoenix, Arizona
Speakers: Dave Gray, Dachis Group Senior Vice President, Strategy
This year they’ve invited experts across a range of fields to curate tracks of sessions on themes and topics critical to the future of the design profession.
Dachis Group Senior Vice President, Strategy, Dave Gray, will be presenting the topic: Conceptual Modeling and Diagramming.
For more information, click here.
Last week I was at Web 2.0 Expo in New York, discussing myths in social media.
Where are you on the course from Start to Social?
Location: Nebraska
Speakers: Clint Runge, Archrival | Dachis Group Managing Director
Learn how to gain a competitive edge through creative thinking and strategic design.
Value of Design: A Case Study is presented by AIGA Nebraska | the professional association for design.
Three local designers and their business clients will present case studies and demonstrate how their design strategy increased profits and created brand loyalty. The designer/client pairs will [...]
Now that we’ve had some time to absorb the changes in the space during Q3, let’s take a look back at the big announcements, compare the new landscape to the changes from the second quarter, and project what will have the most impact for Q4 of 2011. In a sentence, Facebook’s f8 developer conference contained more sweeping changes to the largest social platform (now 800 million users) since its launch in 2004.
Dachis Group created a Facebook experience to support the Levi’s Curve ID campaign and its 85+ unique, worldwide events.
Is the metric of engagement used so frequently in social media that its meaning has become blurred?
On Tuesday morning I presented at the Get Social Roadshow in Cardiff under the title of “Social Business Design in Business Today.” The bulk of the conversation was around examples and case studies of good social business design. Starbucks, RedBull and RPC all featured.