(2 posts)

This post deals with adoption of social software in enterprises. It might echo with people that have faced problems in getting others to believe that their approach works. It promotes how to “get a feel” for success; rather than a measure of adoption. It’s in-house employees and veterans of the company that know how dispersed a deployment really is.

Whilst many things have been written about aficionados and early adopters, it’s critical to involve non-power-users for their insight into the maturity of a deployment. It’s those people that offer the most valuable and realistic view of adoption. Like slow-burning logs in a fire, they take some time to get going but eventually beam us through to a mature roll-out.

This post aims to think about the commonalities of mundane, day-to-day work, or verbs that are universal in corporate life. We treat these as our universal constants, and my idea is that social software has a major role to play in being the vehicle of common business activities. We have only seen a glimpse of [...]