Social Business Summit, March 11th
Our Social Business Summit will bring together inspirational thought leadership and tactical advice to both inspire and empower you to move forward with your social strategy. Express your interest in attending.
Tumblr: Getting Interaction Right
Tumblr is a fascinating example of how to get user generated and community sites right. Fundamentally it’s a microblogging platform, but I think this sells it very short of the whole picture.
2010: The Year of Mobile
A year from now, we’re going to look back on what happened this year and declare that it was finally the “year of mobile.”
Social Business Imperatives for 2010
The end of the calendar year is always a time to both look back at the past twelve months, and to make predictions on what the new year might hold. We’re asking everyone to contribute their best ideas on the social business imperatives for 2010.
The Personal Enterprise
In looking at better ways that an organization can operate, we often look at the current service delivery model. How are services shared, delivered and managed? Which functions and resources are centralized and which are distributed? Does centralization mean less flexibility? Does distribution mean less reliability?
A CFO’s Perspective on Social Business: Examining Yammer
Many of my former co-workers have said “I just don’t get this social thing” but it’s amazing how much Yammer has cut down on email traffic and how much more efficient the interchange of information and ideas becomes.
Social Business in 2010
As we wrap up 2009, I want to highlight some areas where our business will be focused in 2010. I could position these as predictions, but then I’d be stacking the deck because I know they’re already going to happen.
Closing the Gap Between Enterprise 2.0 and Social Media
To what extent is an external customer community different from an internal employee community? If you think about it, they serve similar goals.
Brand Engagement Requires Solid Execution
Bose Corporation is one of the great American success stories, but good intentions can be subverted by improper execution of the people, process, and technology aspects of being a social business.
Creating Customer Communities
Anyone who follows my movements online will have noticed that I’ve been rather quiet recently. This is because I have, for the past month or so, been part of a Headshift team, which at various times drew upon the experience and skills of more than ten people, working to deliver a piece of strategic consultancy [...]