Collaboratory
The Collaboratory is our Social Business collaborative lab where we engage and explore an ongoing discussion, share thoughts, opinions, and ideas on Social Business.
A business within the business
Blog Post, Enterprise 2.0, The Connected CompanyA lot of problems in business could be solved if we could align the interests of employees and managers with owners. Is there a way to get everyone to act like owners? The answer is yes – but not without changing the structure of your company in ways that might make you a bit uncomfortable.
Social Business Transformation in Legal and Professional Services
Blog PostDespite a great deal of investment in IT and much discussion of the role of KM and talent management functions in law firms, how much progress have most firms really made in bringing together people, process and technology in pursuit of this kind of operational excellence?
QR Codes Go To College
Blog PostIn the midst of the growing industry pressure to force-feed these barcodes into the marketplace, we noticed a profound indifference being shown to QR codes by the one demographic that can make or break a trend – college students.
The Lucky One
Blog PostToday, I know I am lucky to be surrounded by a group of brilliant colleagues who understand—and innovate on—every facet of the social business. I am also lucky to be in the right place at the right time. Just as my parents eventually realized I wasn’t wasting time on my first social network, companies are overcoming their fear of social and are ready to take their relationships with customers to a new level. This shift can’t be attributed to luck. Luck is too dismissive. This is the natural progression of the business world, and we knew it would come sometime.
Taking the Black Magic out of Black Friday
Social Business IntelligenceHere at Dachis Group, we’re putting our Social Business Index (SBI) through its paces tracking hot social topics and testing for compelling output around big brands. With Black Friday looming large, we’re using it as a unique opportunity to spot trends and test the rapid insight gathering capability of the tool. From the huge volume of data we’re surfacing, we can identify trends, frequency, volume, and accurately gauge sentiment from tone and word usage. In preparation for every retailer’s favorite holiday (and one of their biggest money makers of the year), we’ve plucked a few interesting nuggets around some of the largest retailers that were hidden in the cornucopia of big data in the SBI.
Black Ops for Black Friday
Blog PostI’ve never done the Black Friday thing. Why would any human being subject themselves to that stress and, well, craziness? Friends of mine tell me they love it. They’re busy scoping out all the best deals, online and offline, well before the big day arrives. They’re like highly skilled commandos when they finally descend upon
Monday Movers: A Closer Look at the Social Business Index
Blog PostThis post was co-authored by Kate Rush Sheehy and Joe Pinaire. On Fridays, The Atlantic Wire takes a look at weekly top movers in the Dachis Group Social Business Index. Each Monday, we dig a bit deeper to into ranking changes. This week The Atlantic Wire discussed shifts in the SBI score from NASCAR, Sony, and BBC. However, a
Everything is a service
Blog Post, Enterprise 2.0, The Connected CompanyThe emerging service economy will require business and society to do some some fundamental restructuring. The organizations that got us to this point have been hyper-optimized into super-efficient production machines, capable of pushing out an abundance of material wealth. Unfortunately, there is no way to proceed without dismantling some of that precious infrastructure. The changes
Buzz of the Week // Nov. 14 – Nov. 18
Blog PostHola, amigos, and welcome to this week’s edition of Archrival | Dachis Group Presents: Buzz of the Week. This week, our agency found inspiration from the greatest and most politically-incorrect door-to-door salesman ever, discovered that learning is far more enjoyable when overly sexualized, found the need for speed parked on a street corner, and uncovered
3 Ways to Anchor Social Media Efforts in Asia
Blog PostI love bingo. I love sitting for formal dinners. I love unpacking my suitcase in one place and, visiting six. I love breakfast buffets. I love being isolated in an ocean with no land in sight. I am a cruiser. I am also a marketer.