While social media often commands favorable media attention, the less often told story is that successful initiatives are rare to come by and that there are still a number of organizational roadblocks that managers need to overcome in order to make progress.
For the last few years the Enterprise 2.0 conference has had a startup launchpad competition, which is unique for an enterprise focused conference. Part of the reason for that may be that Enterprise 2.0 has relied heavily on innovations from startups to help develop the industry as a whole since 2006. The Launchpad is always my favorite part of the conference.
Social Business Design: The Enterprise is Dead. Long Live the Enterprise. A Focused Enterprise for a Networked Economy.
This post by Lee Bryant originally appeared on the Headshift blog, and contains Lee’s talk at SOMESSO on Social Business Design for the Finance sector. Lee discusses workforce collaboration, customer participation, and service innovation in the finance industry, as well as the importance of measurable outcomes and connecting to business goals and objectives.
Originally posted on the Headshift blog, Robin Hamman talks about his experiences at the BBC, and curating user-generated content. Using technology from eVectors, Robin and Nik Street developed an example curation site around the upcoming Copenhagen Climate Change Conference, named ClimatePulse.org.
This post originally appeared on David Armano’s Logic + Emotion blog.
So what is customer advocacy anyway? Well for starters, they don’t have to be your customers—they can be any part of your entire constituency. Employees, business partners, friends—you name it. But here’s the point. You need them more than ever.
There are three major opportunities that could help unlock the value of conversations and other social interactions. But first, we have to overcome some very basic human tendencies: the ease of counts, the shine of the surface, and the convenience of snapshots. We need to abandon some traditional standards and stop forcing social data into shapes and sizes that work for other media measurement. Tomorrow is about patterns, depth, and dynamic metrics.
This is a post from Lee Bryant that was originally posted on the Headshift blog. He was invited to give a presentation at the Amsterdam Social Strategy Talk, hosted by Creative Crowds and ViNT. Lee and Tom Steinberg (mySociety) were the closing speakers, talking about the issue of public participation and open data in relation to government innovation. The talk was a very simple introduction to why this topic matters, plus a consideration of some recent critiques of transparency initiatives, decorated by a lovely data visualisation of world population growth from the G-Econ project.
We asked some questions of Christopher Griffin, who has been a part of the Strategic & Emerging Business Team at Microsoft, and works with high-potential startups, the venture investment community, and Microsoft product groups in Redmond.
I had a chance to sit down with the founders of Socialware for an interview. I edited our talk down to under 5 minutes. Socialware is an alliance partner of ours, and is creating a new category of software named “Social Middleware.” We discuss what need they fill in the market, as well as the business cases for enabling and managing the public social media networks in the enterprise.