Hosted by: Dachis Group

Category: Business & Innovation

Location: Business & Innovation Content Hub

Monday, February 13 at 3:00 PM – 5:00 PM

The honeymoon is over. Today, social programs have transitioned from a simple experiment to a critical part of the business. As a marketer, how do you dig deeper than counting the number of “Likes” and “Followers” to understand social’s impact on your brand?

This workshop will show how you can benchmark your brand’s social performance, correlate content to brand outcomes (including awareness, advocacy and mindshare), and measure conversations. The talk will be “tool agnostic,” using Dachis Group’s client experience and social analytics platform as a backdrop to show social measurement methodology. Perfect for brand managers, social strategists, and customer insight managers.

For more information and to register, click here.

Empowering Change Through Collaboration.

Dachis Group Founder, Chairman and Chief Executive Officer, Jeffrey Dachis, will present the New York keynote.

For more information and to register, click here.

CITE: The Consumerization of IT in the Enterprise Conference & Expo brings together the buyers and sellers of consumerized IT solutions to drive adoption and deployment in the enterprise. This new, national conference and expo gives IT and Business Executives, Venture Capitalists, and a wide array of Business Technology decision makers, a holistic view of how personal technology is changing and infusing the workplace – with the ability to drive innovation and productivity to new heights. Embracing this trend is critical not only for attracting and empowering the next generation workforce but for retaining customers and creating business advantage.

Dion Hinchcliffe, Dachis Group Senior Vice President, will present on the Transformation for the Next Generation of Business. 

For more information and to register, click here.

To view videos, photos, and slide presentations from the Social Business Summit 2011, click here.

For updates and details, go to www.socialbusinesssummit.com.

Dates and locations are subject to change.

Understanding why social media works the way it does can be traced back to origins well before The Cluetrain Manifesto. I’ll take a look into anthropology and the concepts of communal sharing, authority ranking, equality matching, and market pricing to analyze how social media works today. Most importantly, I’ll discuss how brands – armed with an understanding of these basic ideas – can activate them in today’s social media environment.

For more information, check out the SXSW Panel Picker.

French historian Fernand Braudel once said that a great city is an inventory of the possible. For thousands of years, cities have perfected the art of enabling complex social interactions at scale. A city is a social network, and so is a company. But there is a difference. As companies grow in size and complexity, they become less productive per capita. But as cities grow, they become more productive, by almost every measure. Why? It’s getting more and more difficult for companies to handle complexity: increasing customer demands for more customization, more convenience, lower costs and faster innovation. At some point the machine breaks down and companies just can’t handle it. The 21st-century company will have the same kinds of dense, dynamic, and complex properties of well-designed cities: fast pace, high energy, rapid innovation and high productivity. And some companies are doing this today. In our panel we will talk about who those companies are, what they are doing, why they are doing it, and how it works. We will show you how you can use the same principles to organize your company for a complex, networked, rapidly-changing global marketplace.

For details, check out the SXSW Panel Picker.

Why do brands resist being human? Understanding the question, and its answer, reveals much as to the reasons why companies continue to struggle with the adoption of social business practices. Fear not! You can do something to make your company more connected, more human, and you can do it now. This seminar is for all you enlightened brand strategists, hard working late night community managers, and social business practitioners. We will show you: how to build the business case for being human; how to properly measure the ROI and engagement value of each conversation; how to convince senior managers to give you more headcount; and how to prove that people can scale. At a more macro level, you will understand hidden fears of CMOs, and how to speak their language. You will walk away with real life examples, measurement models, and a plan of action. Let the humanizing begin!

Check out the SXSW Panel Picker for more information.

The NSW Valuer General, Philip Western, is hosting the Conference in Sydney, Australia from 18-21 March 2012.
The focus of the Conference will be on innovation, technology, customer service and the challenges of the future.

Headshift | Dachis Group Senior Consultant, James Dellow, will present.

For more information and to register, click here.

AIIM Conference 2012, the Content and Information Management Event.

Dachis Group Senior Vice President, Dion Hinchcliffe, will be delivering the keynote speech on Social Business Intelligence.

For more information, click here.

Mobile and multi-channel are stretching our work beyond the Web. How can the UX community do our best work for experiences across channels? Help answer that question by sharing your ideas, case studies, tools, tips and tricks in New Orleans.

We expect to hear a lot of exciting, practical answers. Some may focus on one channel, like mobile, web or retail. Others may share war stories on bridging channels. Some may focus on classification, design or research tools, while others may look at the realities of business leadership, strategy or change. No matter what your story is, you have part of the answers we need. Please join the conversation and community that is the IA Summit, and send in your proposal for a session by November 7th.

For more information, go to 2012.IASummit.org.

Dachis Group Senior Vice President Strategy, Dave Gray, will facilitate at the IA Summit 2012.

To view videos, photos, and slide presentations from the Social Business Summit 2011, click here.

For updates and details, go to www.socialbusinesssummit.com.

Dates and locations are subject to change. Speakers and venues to be determined.