Collaboratory
The Collaboratory is our Social Business collaborative lab where we engage and explore an ongoing discussion, share thoughts, opinions, and ideas on Social Business.
The Path to Co-Creating a Social Business: The Early Adoption Phase
Blog PostThe figures vary but in the last several years a major change has begun in organizations around the world. Sometimes the efforts are small and unsanctioned, sometimes they are big and bold, but increasingly businesses are employing social media strategically to engage deeply with both their workers and customers. We see this all the time
Shepherding Social Business Transformation
Blog PostSocial business requires a shift in culture and structure to allow for transparency and democratization of processes. This shift does not happen overnight. It’s easy for people to get discouraged and resist change when the transformation process takes time and doesn’t come easy. Hence, social business evangelists have emerged to help sustain the momentum and promote cultural changes required for social business. This post outlines five key characteristics of a successful social business evangelist.
The Equally Yoked Enterprise: Gaming the Plow
Blog PostHave you ever gone out of your way to eat at a restaurant just so you could regain your mayorship on Foursquare? A little bit of friendly competition can be a powerful way to change behavior. There is a corollary in the enterprise, and it goes far beyond location.
Don’t Say “Don’t”
Blog PostSo, your business wants to be more "socially calibrated." You bought the tools, but no one is using them. You have a Twitter account, but no one is responding to tweets. You are confused because when you said, "Let's do social," everyone said "YES!" So, what now? You must address corporate culture, which means you need to examine internal behaviors.
Cloud Culture and the Fight for Self-preservation
Blog PostWith the ubiquity of the Internet, we see more and more of our data moving to the cloud. There is a potential threat: who will own that cloud? Or differently said, will the cloud enabling companies "turn evil" one day?
Go Social, Get Results
Blog PostTop performers need to learn quickly to advance their careers. It’s no longer acceptable to wait for our next performance review, often months away, to get critical insights on how we can improve. Managers often forget about important advice and it’s usually too late to do anything concrete about what we do hear!