Collaboratory
The Collaboratory is our Social Business collaborative lab where we engage and explore an ongoing discussion, share thoughts, opinions, and ideas on Social Business.
The Social Enterprise: A Case For Disruptive Transformation
Blog PostOne of the watchwords of the 21st century, at least for the first decade, has been innovation. In a world that's clearly changing all around us at an ever increasing rate, actively pursuing new innovation has usually seemed like the best way for companies to ward off any accumulated failures to adapt to new realities.
Your Company As Network Nodes
Blog PostCompanies today are doing a lot of redundant work. They build costly infrastructure and process to internally replicate functions that customers and prospects give away for free online. This is clearest in the world of customer service where third-party ecosystems like Get Satisfaction and Yahoo Answers are building a case for social media as a supplement (if not replacement) for the traditional internal customer service and research model.
