Collaboratory
The Collaboratory is our Social Business collaborative lab where we engage and explore an ongoing discussion, share thoughts, opinions, and ideas on Social Business.
Finding Your Social Center
Blog PostWhile the goal of social business is to distribute social responsibility for scale, the edge of the organization is put at-risk if it doesn't operate from a strong center. This post explains the importance of creating a cross-functional team that can act as a command center for governing and coordinating social business initiatives.
Your Policy Should Reflect YOU
Blog PostEarlier this week, my colleague, Kate Rush Sheehy, posted about the importance of implementing corporate social media policies, and I couldn’t agree with her more. Policies should be firmly in place before a company attempts any internal or external social initiative.
What you can learn from Forrester’s new blogging policy
Blog PostCompanies must implement policy to manage social media participation and let's face it - the devil is in the details.
