Collaboratory
The Collaboratory is our Social Business collaborative lab where we engage and explore an ongoing discussion, share thoughts, opinions, and ideas on Social Business.
Social Activations Are Like Automobiles – There’s Something for Everyone
Blog PostThe performance of custom social experiences over the past several years is more an observation on the maturity state of the industry, rather than the effectiveness of the type of solution.
Leadership is Not Obsolete in the Networked World
Blog PostLast week, I gave a talk in Frankfurt at the impressive E20 Summit about leadership in devolved organisations. My starting point was the myth that leadership is somehow less important in new, networked organisations. Not so. If anything, it is more important than ever, but the focus and practice of leadership is changing; and if we are to engage leaders and involve them in the development of social business structures, then we need to be able to understand and address their challenges and issues using language that resonates with them.
