Erik Huddleston is the Chief Technology Officer at Dachis Group. He leads the go to market and product delivery for Dachis Group’s groundbreaking Social Business Intelligence as a Service (SBIaaS) platform, SaaS applications, and managed services. Erik is passionate about the transformational potential of social and big data for the world’s largest companies.

Erik came to Dachis Group from Inovis, where he served as Chief Technology Officer and drove the vision, development, and evangelism for their cloud integration, analytics, and social supply chain offering. Erik joined Inovis through the acquisition of BetweenMarkets, the leading provider of partner performance management applications, where he served as founder and CTO. While at aBetweenMarkets, Erik drove an agile product and development organization and helped dozens of the world’s leading companies solve their Business Community Management challenges. Prior to founding BetweenMarkets in 2000, Erik architected consumer and retail analytics products at two enterprise software startups: eCustomers, a retail merchandising software provider; and SMART Technologies, an ecommerce and consumer personalization software provider acquired by i2 Technologies.